{"product_id":"youth-attitudes-and-trends-in-estonia-2026","title":"Youth Attitudes and Trends in Estonia 2026","description":"\u003cp data-end=\"221\" data-start=\"206\"\u003e\u003cstrong data-end=\"221\" data-start=\"206\"\u003eSpring 2026\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"247\" data-start=\"223\"\u003e\u003cstrong data-end=\"236\" data-start=\"223\"\u003eLanguage:\u003c\/strong\u003e Estonian (\u003cspan\u003eoriginal title: \u003c\/span\u003eNoorteuuring noor\/vaade)\u003c\/p\u003e\n\u003cp data-end=\"274\" data-start=\"249\"\u003e\u003cstrong data-end=\"260\" data-start=\"249\"\u003eFormat:\u003c\/strong\u003e MS Power BI\u003c\/p\u003e\n\u003cp data-end=\"274\" data-start=\"249\"\u003e \u003c\/p\u003e\n\u003ch3 data-section-id=\"vq3rgg\" data-start=\"281\" data-end=\"305\"\u003e\u003cstrong data-start=\"284\" data-end=\"305\"\u003eAbout this report\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"307\" data-end=\"452\"\u003eThis study provides a comprehensive overview of the attitudes, values, behaviours and future expectations of young people in Estonia aged 13–19.\u003c\/p\u003e\n\u003cp data-start=\"454\" data-end=\"725\"\u003eYoung people are often underrepresented in general population surveys, yet they are a highly influential and rapidly changing audience. This study is designed to close that gap and provide a clear understanding of how young people think, behave, and make decisions today.\u003c\/p\u003e\n\u003cp data-start=\"727\" data-end=\"774\"\u003eThe report answers the following key questions:\u003c\/p\u003e\n\u003cul data-start=\"776\" data-end=\"1238\"\u003e\n\u003cli data-section-id=\"amj9zm\" data-start=\"776\" data-end=\"837\"\u003e\n\u003cp data-start=\"778\" data-end=\"837\"\u003eWhat are the core values and attitudes of Estonian youth?\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"3700fs\" data-start=\"838\" data-end=\"908\"\u003e\n\u003cp data-start=\"840\" data-end=\"908\"\u003eHow do young people consume media and what content do they prefer?\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1m2lmdr\" data-start=\"909\" data-end=\"966\"\u003e\n\u003cp data-start=\"911\" data-end=\"966\"\u003eWhich brands are most relevant and appealing to them?\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1grxjr1\" data-start=\"967\" data-end=\"1046\"\u003e\n\u003cp data-start=\"969\" data-end=\"1046\"\u003eWho influences young people (influencers, public figures, opinion leaders)?\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"5ioyaq\" data-start=\"1047\" data-end=\"1125\"\u003e\n\u003cp data-start=\"1049\" data-end=\"1125\"\u003eWhat are their financial behaviours and perceptions of financial literacy?\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1j7p7wd\" data-start=\"1126\" data-end=\"1174\"\u003e\n\u003cp data-start=\"1128\" data-end=\"1174\"\u003eWhat defines success for young people today?\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"89k2h4\" data-start=\"1175\" data-end=\"1238\"\u003e\n\u003cp data-start=\"1177\" data-end=\"1238\"\u003eWhat are their future plans regarding education and career?\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1240\" data-end=\"1396\"\u003eThe study helps answer the fundamental question: \u003cstrong data-start=\"1289\" data-end=\"1356\"\u003ewhat does the world look like through the eyes of young people?\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3 data-section-id=\"a0rjcc\" data-start=\"1403\" data-end=\"1425\"\u003e\u003cstrong data-start=\"1406\" data-end=\"1425\"\u003eReport features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1427\" data-end=\"1468\"\u003eInteractive Power BI dashboard including:\u003c\/p\u003e\n\u003cul data-start=\"1470\" data-end=\"1747\"\u003e\n\u003cli data-section-id=\"3qupg6\" data-start=\"1470\" data-end=\"1510\"\u003e\n\u003cp data-start=\"1472\" data-end=\"1510\"\u003eEasy-to-use overview of key insights\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"m9wnlh\" data-start=\"1511\" data-end=\"1569\"\u003e\n\u003cp data-start=\"1513\" data-end=\"1569\"\u003eDeep dive into youth segments and behavioural patterns\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"lus53k\" data-start=\"1570\" data-end=\"1626\"\u003e\n\u003cp data-start=\"1572\" data-end=\"1626\"\u003eAbility to analyse results across demographic groups\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"16pgtgc\" data-start=\"1627\" data-end=\"1689\"\u003e\n\u003cp data-start=\"1629\" data-end=\"1689\"\u003eComparison across topics such as media, brands, and values\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"y0iqdi\" data-start=\"1690\" data-end=\"1747\"\u003e\n\u003cp data-start=\"1692\" data-end=\"1747\"\u003eExport options for presentations and internal sharing (PDF, PowerPoint)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"xv00ng\" data-start=\"1754\" data-end=\"1779\"\u003e\u003cstrong data-start=\"1757\" data-end=\"1779\"\u003eKey topics covered\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1781\" data-end=\"2243\"\u003e\n\u003cli data-section-id=\"zmvr9r\" data-start=\"1781\" data-end=\"1863\"\u003e\n\u003cp data-start=\"1783\" data-end=\"1863\"\u003e\u003cstrong data-start=\"1783\" data-end=\"1805\"\u003eMedia consumption:\u003c\/strong\u003e which platforms and content formats young people prefer\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1l4ro3\" data-start=\"1864\" data-end=\"1949\"\u003e\n\u003cp data-start=\"1866\" data-end=\"1949\"\u003e\u003cstrong data-start=\"1866\" data-end=\"1890\"\u003eFinancial behaviour:\u003c\/strong\u003e financial literacy, money management and income sources\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"kaktk1\" data-start=\"1950\" data-end=\"2023\"\u003e\n\u003cp data-start=\"1952\" data-end=\"2023\"\u003e\u003cstrong data-start=\"1952\" data-end=\"1979\"\u003eBrands and consumption:\u003c\/strong\u003e favourite brands and purchasing behaviour\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ilc4kx\" data-start=\"2024\" data-end=\"2099\"\u003e\n\u003cp data-start=\"2026\" data-end=\"2099\"\u003e\u003cstrong data-start=\"2026\" data-end=\"2062\"\u003eInfluencers and opinion leaders:\u003c\/strong\u003e key personalities \u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"j744gi\" data-start=\"2100\" data-end=\"2187\"\u003e\n\u003cp data-start=\"2102\" data-end=\"2187\"\u003e\u003cstrong data-start=\"2102\" data-end=\"2128\"\u003eValues and priorities:\u003c\/strong\u003e what young people consider important in life and success\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ctl8p1\" data-start=\"2188\" data-end=\"2243\"\u003e\n\u003cp data-start=\"2190\" data-end=\"2243\"\u003e\u003cstrong data-start=\"2190\" data-end=\"2207\"\u003eFuture plans:\u003c\/strong\u003e education and career expectations\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2245\" data-end=\"2370\"\u003eThese topics provide a holistic understanding of youth behaviour and emerging trends.\u003c\/p\u003e\n\u003cp data-start=\"2245\" data-end=\"2370\"\u003e \u003c\/p\u003e\n\u003ch3 data-start=\"2245\" data-end=\"2370\"\u003e\u003cstrong\u003eMethodology\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eCAWI (Computer Assisted Web Interviewing) \u003c\/p\u003e\n\u003cp\u003eTarget group: Estonian youth aged 13–19\u003c\/p\u003e\n\u003cp\u003eSample: at least 500 respondents\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eTechnical and payment information\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThis report is delivered electronically as interactive Power BI dashboards.\u003c\/p\u003e\n\u003cp\u003eA link providing access to the\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePower BI report\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ewill be emailed to you within two business days upon confirmation of your payment. The user license is intended exclusively for internal use and is valid for a user group ranging from one to five individuals (1-5 emails). This access link remains active for 365 days starting from the date of dispatch. Should you require access for more than five users, extra fees will be incurred for each additional user.\u003c\/p\u003e\n\u003cp\u003e**VAT is added to the price at the checkout before the payment is completed.\u003c\/p\u003e\n\u003cp\u003eThis price is for access to the data for one year.\u003c\/p\u003e\n\u003cp\u003eThis is a market research report.  \u003ca aria-describedby=\"a11y-external-message\" href=\"https:\/\/shop.kantaremor.eu\/policies\/\"\u003eUsage terms and policies\u003c\/a\u003e apply to the content. Please read these carefully before ordering.\u003c\/p\u003e\n\u003cp data-start=\"2245\" data-end=\"2370\"\u003e \u003c\/p\u003e","brand":"Emor","offers":[{"title":"Default Title","offer_id":53974948086100,"sku":null,"price":2400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0087\/7789\/1899\/files\/noorvaade.png?v=1773919479","url":"https:\/\/mediafacts.com\/products\/youth-attitudes-and-trends-in-estonia-2026","provider":"Mediafacts.com","version":"1.0","type":"link"}